Onboarding Flow: ValueViewpoint for Growth (SDRs / Demand Gen)


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Welcome & Role Selection

Let’s get you into your first campaign. Who are you?

  • SDR
  • BDR
  • Demand Gen Marketer
  • Agency
  • Other

 (Optional) show shortcut flows for SDRs using HubSpot,

Apollo, or Clay

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Select ICP Campaign Template

Choose a pre-built Value Campaign Template or start from scratch.

  • CFO at FinTech Company
  • Head of Ops at eComm Brand
  • CMO at B2B SaaS Startup
  • Custom Build

 

Templates auto-load pain points + value drivers for AI to personalize later

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Upload Leads or Connect CRM

Where are your contacts coming from?

  • Connect HubSpot
  • Connect Apollo or Clay
  • Upload CSV
  • Manually enter a contact (Name, Role, Company, Website)

 If HubSpot connected: auto-enrich leads and map to sequences

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Describe Your Product’s Value

Tell us how your solution creates value — in 1–2 sentences.

Example prompts:

  • What key business process do you improve?
  • Do you reduce cost, increase revenue, or improve efficiency?
  • What data or KPIs do you usually move?

Your answer trains the AI to generate value messages

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Review AI-Generated Value Emails

Here’s your personalized outreach.

  • Each lead has a custom subject line + intro line + quantified hook
  • You can edit before launching
  • Add a Value Snapshot PDF if desired
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Launch & Track

Ready to send?

  • Sync back to HubSpot sequences or export as CSV
  • Track opens, replies, interest score
  • Tip: Add LinkedIn touches or cold call steps

 If HubSpot connected: auto-enrich leads and map to sequences

Learn how to build an "Outside-In Business Cases" for your Technology Products with Value Academy

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