Outbound That Converts â Add a Value Hook to Every Outreach
Generate a 1-page, highly personalized ROI executive report from just one input â your prospectâs name. Attach it to your email to book meetings, then re-engage inside VVPâs Deal Room with the same business case.
Proven by Elite Enterprise Sales Teams: attached ROI 1-Pager Hook Prospects and 4X Response Rates.
Problem we adress
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90% of Outreaches Misses the Right ICP
As a result, time is wasted and most outreach gets no response
~ 60% of SDR Time Lost on Personalization
SDRs spend 6+ hours daily on prospecting and manual personalization â yet most outreach remains generic due to AI overuse
Only 2â3% Average Response Rate
Even when prospects reply, deals stall without a clear business value story
How It Works
Step 1 â Generate Your ROI 1-Pager with âValue Hooksâ
Click Start FREE, enter your company name and your prospectâs company name, and VVP instantly generates a tailored 1-Pager with value hooks that resonate.
Step 2 â Attach & Track
Add your ROI 1-Pager to outreach emails in three simple ways:
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Use VVPâs auto-generated value-centric email
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Download as PDF and send directly
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Or embed a sharable link in your own sequence
Then track in real time when prospects open and engage with your 1-Pager, giving SDRs and AEs instant visibility into buying intent.
Step 3 â Engage & Convert
Once a prospect replies, engage with the champion by focusing on their key pain points and the benefits of addressing them. Use the ROI 1-Pager to onboard and align additional stakeholders â accelerating multi-threading and consensus-building up to 40% faster.
Benefits
For SDRs and Founder-Led Sales VVP
Eliminates wasted time on chasing wrong leads and laborious "value - centeric" personalization
Save time on email writing with clickbait subjects â boosting open rates by 2X.
Embeds business "value hooks" instead of generic personalization â boosting reply rates by 4X
Delivers ready-to-send ROI reports designed for viral sharing â earning replies and engaging new decision-maker
The only solution that delivers value-centric personalization at scale, with native HubSpot integration to track engagement depth and booked meetings
Sales Organizations Will be Able To
Build SQL pipeline faster â increase lead-to-opportunity conversion rates by up to 2X
Reduce CAC â focus only on value-qualified leads, cutting acquisition cost by up to 3X
Scale personalization and conversion bandwidth without adding headcount â achieving a 10X productivity gain with the same team.
Exactly what startups need
How VVP Builds your Value Story
ValueViewpoint.ai
Accelerate your value selling journey with expert guidance and support.
Ready to Elevate Your Value Selling Practice?
Let's discuss how Value Viewpoint Professional Services can help you achieve your specific sales goals. Contact us today for a personalized consultation.
Solution
VVP eliminates wasted outreach by combining ICP scoring with value potential. It generates personalized, value-driven messages that win attention, then helps you engage prospects in value discovery conversations, quantify ROI, and move opportunities all the way to contracts â fully integrated with HubSpot
How It Works?
Step 1:
Type Prospect Name and get ICP Fit Score â Identify best-fit prospects with ICP (>60%) + Value Potential scoring. Do not waste time on Low ICP Prospect with Low Value
Step 2:
Personalize â Auto-generate Business case and ROI model imbedded in value-centric outreach tailored to business outcomes
Step 3:
Engage around Pain Point and Value Created as a result of addressing it â Collaborate with prospects right in VVP to discuss how value was quantified and enable champion with ROI 1-pagers to onboard other prospect stakeholders.
Step 4:
Convert â Transition seamlessly from SQL â Opportunity â contract, all tracked in HubSpot CRM. Track in VVP # of outreach report that were opened, # of engaged cusomers into Benefits conversation, and conversion to Contract times.
Summary Of the Benefits
- Value Viewpoint gives SDRs the ability to act like consultantsâwithout spending 60% of their day on research or spreadsheets
- Instead of sending static PDFs or generic templates, SDRs share dynamic one-pagers linked to an interactive business case environment
- Prospects donât just read themâthey engage with them. Champions can tailor assumptions, invite peers, and transform a cold outreach into a live collaboration. The result: more meetings booked, higher conversion to SQLs, and a clear path to opportunity creation
What Our Customers Say ?
As VP, Sales at Red Access, Iâve seen firsthand how Value Viewpoint transformed our go-to-market approach. The platform allowed us to quickly build tailored business cases that spoke directly to our prospectsâ pain points, making our outreach far more impactful. Instead of generic messaging, every engagement was backed by quantifiable ROI that resonated with decision-makers.
This shift dramatically improved our ability to open doors with new customers, shorten sales cycles, and strengthen executive conversations. Value Viewpoint has become an essential part of our sales toolkit, helping us accelerate revenue growth and position Red Access as a trusted partner in the cybersecurity market
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As the Global Head of Value Engineering at Vimeo, Iâve experienced firsthand how Value Viewpoint has transformed the way our team engages with customers. Instead of lengthy manual processes, we can now quickly build tailored business cases that align Vimeoâs offerings to our customersâ strategic goals and quantify the ROI of our solutions.
This capability has elevated our role in executive discussions, accelerated decision-making, and enabled us to support sales with a scalable and repeatable methodology. Beyond closing deals faster, Value Viewpoint helps us ensure customers realize the promised outcomes, reinforcing Vimeoâs position as a trusted partner in video and collaboration technology
Collaborating with Value Viewpoint has been incredibly rewarding. Val quickly mastered the intricate details of Ion Mobility Spectrometry (IMS) technology and transformed our company's value proposition with his innovative and value-centric approach. He equipped us with a scalable business case development platform capable of generating top-quality executive reports for our sales force.
Val's unique combination of scientific knowledge, strategic insight, and financial expertise has been crucial in connecting various complex elements within our organization. The business case development tool he provided has simplified the articulation of our technology's value, expanding our market reach into previously unexplored areas and enhancing our ability to effectively communicate the unique advantages of our technology
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Partnering with Value Viewpoint was pivotal in Novity's success in securing a major manufacturing client deal. Their Business Case Design tool, supported by deep industry knowledge and benchmarks, enhanced our sales approach and enabled a more strategic articulation of our value proposition. The clear and compelling ROI model they helped develop was key in closing the deal within six months, surpassing the industry norm of 12 to 18 months. Value Viewpoint's involvement from the very beginning of our business case development cycle, collaborating with our customer prospect on every data point and assumption used in the ROI model, was the most critical factor in our success. This approach established our team as trusted experts and significantly shortened our sales effort. We are grateful for Value Viewpoint's contribution to our achievement
Benefits
For SDRs and Founders
For Sales Organizations
- Automates prospect research based on ICP + Value Potential scoring
- Delivers ready-to-send personalized outreach that earns replies
- Embeds business value hooks instead of generic feature pushes
- Eliminates wasted time on unqualified prospects
- Creates 3 free Value Projects out of the box to accelerate pipeline
- Build your SQL pipeline faster â> Increases lead-to-opportunity conversion rates by up to 2x
- Reduces CAC by focusing only on value-qualified leads
- Scales personalization without scaling SDR headcount